Before our Surf Art makes it to your wall, all EDA Surf Installations should evolve through three essential stages:

  1. The Assessment

This stage in the development of your installation is the most important.  Here is determined where and what size installation will be most effective.   Ask yourself:  In what room do I spend most of my time?  What room needs to inspire most?  What size and color would flow best with the layout of the room and my other decor elements?

  1.  The Inspiration

After determining the scale of your installation, it is time to focus on what piece of EDA Surf Art delivers the highest degree of impact to you and your personal aesthetic sensibilities.  Are you the type of person that needs a little extra stimulus to get moving? Then you might want to think about installing a wave in your space.  Maybe you are looking for a more calming influence for your space -a place to focus. Then you might want to look at installing a linear, tranquil piece.  Each piece of EDA Surf Art is designed to take the mind of the individual to a state where only focused action follows the viewing experience, thus tapping the fluid natural powers found only in water.

  1. The Delivery & Installation

After your deep thinking in steps 1 & 2, number 3 is a breeze with EDA Surf delivery is free for the month of February and when you receive your exciting new art, hanging will be smooth and simple.  No worries!!

Like the art itself, the steps it takes to your wall are intuitive.  Let’s begin those steps together.

~Ruttkay / @edasurf

P.S. — The videos below are part of a on going film project called called ‘The Lighting Installations’.  In each piece you will see the 3 EDA Surf Installation steps performed in less than 15sec in a variety of different spaces.  Enjoy 🙂
 

 


Eight months ago I walked into Glen Meade Center for Women’s Health for my sons first trimester ultrasound and was immediately taken back by the art décor.  In the lobby, exam rooms, and halls there were impressionist Tuscan landscape prints coupled with classic new born baby shots on stretch canvases. Art of this variety was very disconcerting to see in a healthcare space such as this.

Evidence-based art or EBD, which is the study of emphasizing credible evidence to influence design in the healthcare setting to improve patient and staff well being, patient healing, stress reduction, and safety, explicitly recommends vivid and vibrant images of nature.  Only art that is derived from the natural world, that can sooth, calm, and bring to ease those who inhabit the intrinsically stressful healthcare environment.  Art work of newborns and impressionist paintings do not deliver these benefits and can even cause harm to patients.

Consider the setting of the Women’s Clinic where the artwork of newborns is being displayed. This is a place where families sometimes have to hear tragic news concerning their new born child.  Staring at a piece of art depicting a healthy newborn while hearing intense and life changing news can not only be unpleasant but may even cause added duress to patient or family members. With this in mind, I wanted to make a change for the better for both the patients and healthcare staff.

Now eight months later, after working a variety of channels, I am pleased to announce that Glen Meade Center for Women’s Health has purchased and installed 25 of my pieces that encapsulate this holistic evidence based approach to art.  Since the installation, I have received an outpouring of positive feedback from patients, doctors, and nurses, who have experienced the new installations in the space.   I am confident that this is a change that truly benefits both the patient and the care provider.

– Sean D. Ruttkay